http://www.youtube.com/watch?v=PAHywQzHaAI
Colgate® ProClinical® A1500 Electric Toothbrush Advert October 2012
Main claim: Superior clean for teeth and gums
3 types of supporting details
- Automatically adjusts, delivering a clean like no other brush
- Unique smart sensors that automatically adjust
- Reduces the amount of plague by more than 5X at the gum line